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Real Estate Sales Best Practices – Treat Your Brokerage Like a Business

Treating Your  Brokerage Like a Sales Organization (Real Estate Sales Best Practices) I want you to think about two things; you’re running a business and that business is a sales organization.  Let’s discuss some real estate best practices. In my seven plus years providing Real Estate Professionals with technology related services, I’ve found (time and […]

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Google Trends in Real Estate Digital Marketing

What is Google Trends? Even many Digital Marketers aren’t too familiar with Google Trends.  Google Trends, formerly “Google Insights for Search”, allows users to see the latest and hottest topics that people are currently searching for.  Additionally, and more important for the advertiser, Google provides access to historical search data collected since 2004! Google Trends […]

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5 Tips for New Real Estate Agents

Although the headline reads these are tips for New Real Estate Agents, they hold true for All Real Estate Agents regardless of experience level who want to STAND OUT FROM THE REST! 1. Every professional Realtor should set goals When you achieve your goals, set even bigger goals for yourself by adding additional systems to get […]

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“Valuable” Real Estate Data: The Listing Syndication Debate

The Listing Syndication Debate The Listing Syndication Debate is not new (01/26/2012, 01/31/2012, 01/31/2012 and many more). OK I am kind of late to the table on this, but the listing syndication topic has picked up steam in the area where I live along Florida’s Emerald Coast. Because of the local discussion I have started […]

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Return on Relationships in Real Estate

Relationships are the make-or-break detail when it comes to clients purchasing Real Estate. Return on relationships (ROR) is not strictly about money (although that is an integral component); it is also about the value that loyalty plays in a client recommending and sharing you to others. So what steps can you take to achieve a […]

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Facebook Introduces New Hashtag Feature

Facebook, in an effort to stay current and competitive, recently rolled out their hashtag feature. Long known as a mainstay of Twitter, hashtags have become a popular tool for categorizing and locating content. Pinterest and Instagram have also caught on long ago, forcing Facebook to follow suit. Hashtags have become amazingly effective. Twitter hashtags can […]

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Rising Mortgages? Not an Issue!

The housing market is making a steady comeback. This naturally means that mortgages will rise with it. According to Fannie Mae, however, this is not a stumbling block on the road to the housing market’s recovery. The reason, they say, is because homes are still very affordable, despite the increase in mortgage rates. Currently, an average […]

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