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Return on Relationships in Real Estate

Relationships are the make-or-break detail when it comes to clients purchasing Real Estate. Return on relationships (ROR) is not strictly about money (although that is an integral component); it is also about the value that loyalty plays in a client recommending and sharing you to others. So what steps can you take to achieve a […]

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Facebook Introduces New Hashtag Feature

Facebook, in an effort to stay current and competitive, recently rolled out their hashtag feature. Long known as a mainstay of Twitter, hashtags have become a popular tool for categorizing and locating content. Pinterest and Instagram have also caught on long ago, forcing Facebook to follow suit. Hashtags have become amazingly effective. Twitter hashtags can […]

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Rising Mortgages? Not an Issue!

The housing market is making a steady comeback. This naturally means that mortgages will rise with it. According to Fannie Mae, however, this is not a stumbling block on the road to the housing market’s recovery. The reason, they say, is because homes are still very affordable, despite the increase in mortgage rates. Currently, an average […]

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Instagram Videos for Marketing Your Real Estate Property Listings

Instagram emerged as the seemingly overrated photo-sharing platform just a few years ago. Since then, it has skyrocketed in popularity, and was even purchased by Facebook for over $1 billion dollars. Shockingly, Instagram has proven to be more than  a passing trend; it is reinventing itself to comply with user demands. To compete with social […]

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9 Easy Steps on How to Setup a Facebook Page for Your Real Estate Business

Real Estate is an ever-changing game— today a website alone is not enough. The clients are getting younger and more tech-savvy. To keep up with them, meet them on their level: setup a facebook page for your real estate business. Failing to stay current is one of the biggest reasons why many real estate businesses […]

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10 Things to Do While in San Francisco for Inman Connect— Inman-gine the Fun!

San Francisco boasts a variety of attractions – some tourist-laden and others that are hidden gems. Don’t miss out on this great list of things to do during your downtime while you are at the Inman Connect Conference at the Hilton Union Square in July! 1) House of Nanking If you’re jonesing for some Chinese […]

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Create Buyer Urgency with a Virtual Office Website (VOW)

When it comes to Virtual Office Websites (VOWs), it is all about stimulating buyer urgency. How is a buyer to know if they are in a buyer’s market or a seller’s market? How can they buy with confidence? With VOWs, it’s simple— VOWs allow all non-confidential MLS (Multiple Listing Service) information to be available to […]

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